Class notes and resources from GRI Effective Strategies for Client Relationships – Casa Grande 4/26/17 with instructor Evan Fuchs ABR, CRS, GRI, RSPS, SRS, e-PRO
- Tools
- Qualities of Good Advisors
- Communication
- Honesty
- Listening
- Protect interests
- Trustworthiness
- Be a source of the source
- Know the process/paperwork
- Be able to explain and prepare
- Anticipate risk
- Market knowledge
- Ask good questions
- Understand client’s personality style and adapt
- Demonstrating Traits with Buyers
- Knowledge of the real estate market
- Show market statistics, trends using MLS data, RPR
- Explain what the stats mean
- Share absorption rates
- Knowledge of the purchase process
- Review the contract before even thinking about an offer
- Provide sample forms
- Honesty and Integrity
- Code of Ethics
- References or testimonials
- Responsiveness
- Answer your phone
- Set expectations
- Auto-reply text messages
- People Skills
- Listening and remember
- Be human
- Genuine
- Pay attention to kids, family, names
- Communication Skills
- Ask how they like to be communicated with
- Knowledge of the local area
- School ratings
- Maps of businesses
- Walk score
- Ask what’s important to them
- Restaurants
- Shopping
- Events
- Be the source of the source
- Buyer advisory
- Technology Skills
- How are you using technology to market
- Tech proficient, not a wizard
- Negotiation Skills
- Explain how you will negotiate on their behalf
- Always have a Plan B
- Eliminate homes that don’t fit, and prioritize the ones that do.
- Knowledge of the real estate market
Questions? Leave a comment below or give me a shout.
Thanks for a great class Evan and for providing these resources to us!
You’re welcome Stephanie! I’m so glad you enjoyed it. I’d love to hear what you put into action.